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COOLEY COURSE

Overseas Workshop Operations and Growth

The first course helps you avoid costly mistakes; this one uses ten operating mindsets to help you build a profitable, more sustainable overseas workshop.

Videos in preparation · Explore the curriculum and operating mindsets now. Contact Cooley before activation to confirm delivery arrangements.

Original price CNY 1288CNY 888One year of learning access
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COURSE OVERVIEW

Ten mindsets for profitable, sustainable operations

For owners already running or taking over an overseas workshop. The first course helps prevent losses from poor early decisions; this course starts with a real shop and real orders, then works through the service mix, incremental investment, team responsibilities, customer growth and profit. It teaches a method, not a guaranteed return.

The three modules are Foundation (positioning, return on investment, organization), Breakthrough (growth, conversion, profit) and Long-term Growth (customer assets, digital operations, partnership and equity, review). The ten lessons begin with the current workshop situation and end with a review and a measurable 90-day action map.

CURRICULUM

Ten lessons to build ten operating mindsets

Foundation: positioning, ROI, organization · Breakthrough: growth, sales, profit · Sustainability: customer assets, digitalization, partnership and equity, review

  1. 01

    Lesson 1: positioning—choose what to do and not do

    Positioning is the intersection of customers, problems and capability, not a slogan.

    30 min
  2. 02

    Lesson 2: investment returns—calculate before committing

    Before buying equipment, calculate total investment, utilization, cash pressure and exit conditions.

    30 min
  3. 03

    Lesson 3: organization—roles can overlap, responsibility cannot disappear

    Every outcome needs an owner, authority and a checking method.

    30 min
  4. 04

    Lesson 4: growth—turn visibility into a trackable customer journey

    Record visibility, inquiries, appointments, visits, sales and repeat business separately.

    30 min
  5. 05

    Lesson 5: conversion—organize the quote around the customer's problem

    A quote should explain problems, risks and choices, not just a total price.

    30 min
  6. 06

    Lesson 6: profit—what each activity actually leaves behind

    Revenue, gross margin, net profit and cash balance are different.

    30 min
  7. 07

    Lesson 7: customer assets—turn one repair into a lasting relationship

    A phone number is not yet a customer asset.

    30 min
  8. 08

    Lesson 8: digitalization—reusable workflows, data and knowledge

    Digitalization is not moving paper into spreadsheets; it enables tracing, reconciliation and review.

    30 min
  9. 09

    Lesson 9: partnership/equity—entry, distribution and exit

    Misaligned partnership goals turn later profit and effort into disputes.

    30 min
  10. 10

    Lesson 10: review—correct course using facts

    Review connects facts, gaps, causes, actions and verification, rather than assigning blame.

    30 min